Discover Jinlumi & The Beauty of Zhuang Brocade

Welcome to Jinlumi.

In a world driven by fast fashion and mass production, we believe in slowing down — in honoring tradition, craftsmanship, and the quiet beauty of handmade textiles. Jinlumi was born from this belief, inspired by one of China’s most remarkable cultural treasures: Zhuang Brocade.

What is Zhuang Brocade?

Zhuang Brocade (壮锦) is a traditional textile art created by the Zhuang ethnic group in southern China. With a history spanning over a thousand years, it is recognized as a form of intangible cultural heritage.

Each piece of Zhuang Brocade is meticulously woven by hand, using techniques passed down through generations. The patterns are not random — they tell stories. Stories of nature, harmony, protection, and identity. You’ll often find motifs inspired by mountains, rivers, flowers, and ancient symbols woven directly into the fabric.

Unlike modern machine-made textiles, Zhuang Brocade carries a human touch — every thread reflects time, patience, and cultural memory.

The Meaning Behind Jinlumi

The name Jinlumi is rooted in two ideas:

“Jin” (锦) — representing brocade, beauty, and heritage
“Lumi” — symbolizing light, softness, and a modern aesthetic

Together, Jinlumi stands for a fusion of tradition and contemporary design.

We are not just creating products — we are creating a bridge. A bridge between East and West, past and present, craftsmanship and modern lifestyle.

Our Vision

At Jinlumi, we aim to bring the essence of Zhuang Brocade into everyday life.

Our collections focus on:

Natural materials such as linen and cotton
Minimalist, modern silhouettes
Subtle integration of traditional patterns

We believe that culture doesn’t need to be loud to be powerful. Sometimes, it lives in the details — in texture, in fabric, in the way something feels when you hold it.

More Than a Brand

Jinlumi is more than a fashion label.

It is:

A celebration of heritage
A commitment to sustainability
A respect for craftsmanship
A story waiting to be shared

Every product you see is part of a larger narrative — one that connects artisans, traditions, and a global audience that values authenticity.

Hello World, This is Jinlumi

This is just the beginning.

As we grow, we hope to continue exploring the depth of traditional textiles while shaping a modern, global identity. We invite you to be part of this journey — to discover, to appreciate, and to carry a piece of culture with you.

Welcome to Jinlumi.

锦绣故事

Hello world!